There are literally trillions of bytes of data, about you and your habits that is handled, massaged and manipulated by thousands of corporations, coders, consultants and copyists, to understand just who you are, what you want and how you can be…

Truly successful websites are much like successful people. They understand that you can’t please everyone - so instead, they focus their energy on those that they most need to please, disregarding everyone else.

No self-respecting home owner would buy a new house without first inspecting the property or (at the very least) viewing the plans. However, this is precisely what many business owners do when they commission a new website.

Competitions and giveaways have long been a favorite tool of marketers to increase social network follower numbers, in the hopes of expanding a brands ongoing reach. But, just because someone followed you on Facebook to win something does not mean they are engaged with your brand…

Most successful web marketers have long known that imagery makes or breaks a website. However this adage has never been so true with the introduction of the newest social network Pinterest, and the revelation that it can only be leveraged by those…

Ready or not, as of March 31st all business Facebook pages will automatically be converted to the new timeline layout. With this change comes a raft of new features and restrictions that you actively need to prepare your page for.

If you find yourself sifting through the daily drivel on Twitter, in order to get to the critical content, then it’s time to embrace the power of Twitter lists and take back your Twitter feed! By using Twitter lists in the right way, you can…

When the modern day version of a social snub is declining a Facebook “friend request”, professionals need to ensure they know how to manage their digital reputations using social network privacy settings (to limit the information their contacts can…

Most experienced internet and email users know that, in order to avoid malware and viruses, you should never click on a link unless you completely trust its source and have some idea of where it leads…

Each year Google releases its annual Zeitgeist report that reveals the most popular search terms of 2011, worldwide and by each country. Find out what New Zealanders were most interested in learning about...